Expression of Interest for Media Monitoring and Social Media Listening Platform. Issue Date and Time: Apr 15,2025 00:00 Closing Date and Time: May 15,2025 00:00 The Communications Department at the World Bank Group (WBG) plays a crucial role in shaping the institutions public image, disseminating information, and fostering engagement with stakeholders. It ensures that the institutions work is effectively communicated, fostering trust, transparency, and engagement with key global audiences. Its key responsibilities include: Strategic Communication Developing and implementing communication strategies to convey the WBGs mission, initiatives, and policies effectively to governments, civil society, the private sector, and the general public. Media Relations Managing relationships with journalists and media outlets worldwide to ensure accurate and timely reporting on the WBGs activities, projects, and impact. Public Outreach & Advocacy Engaging with stakeholders through various channels to raise awareness about global development issues and the WBGs role in addressing them. Crisis Communication Responding to reputational risks, managing crises, and ensuring transparency in addressing challenges that may affect the organizations credibility. Internal Communications Facilitating communication within the institution to align employees with strategic goals, promote knowledge sharing, and enhance internal collaboration. Digital & Social Media Management Overseeing the WBGs presence on digital platforms, including social media, blogs, and websites, to engage audiences in development conversations. Content Creation Producing policy briefs, speeches, videos, and other materials to inform global audiences about the WBGs research, projects, and impact. Event Management & Public Engagement Organizing and promoting global forums, summits, and conferences to bring together policymakers, experts, and stakeholders in discussions about development priorities. To support these functions, the WBG seeks to procure a cutting-edge, comprehensive Media Monitoring and Social Media Listening Platform (the Platform) capable of monitoring, analyzing, and reporting on traditional and social media, as well as other relevant digital channels globally (Digital Media). Tender Link : http://www.worldbank.org/en/about/corporate-procurement/business-opportunities/administrative-procurement?order=desc
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